Anyone remotely familiar with Russian cinema has probably heard of Nikita Mikhalkov, an Oscar-winning film director, the son of an illustrious artist family, and a notorious asshole. It was just a few years after the end of the USSR, when Mikhalkov won his Academy Award for the 1994 film ‘Burnt by the Sun.’ That movie — a sharp critique of Stalinism — was an international success, the profits from which Mikhalkov dumped into his next epic, ‘The Barber of Siberia’ (1998). Three-hours-long, with a budget of 35 million dollars, ‘The Barber’ earned a lousy 2.6 million bucks. Adding insult to injury, it ended up being screened out of competition at the 1999 Cannes film festival. More than a decade later, Mikhalkov tried to reclaim his glory-days by releasing two sequels to ‘Burnt by the Sun’. The first installment, ‘Exodus,’ cost 40 million dollars, but earned just 7.5 million. The second release, ‘Citadel,’ cost 34 million, and earned a paltry 1.5 million at the box-office. In total, the two-part sequel lost a whopping 65 million dollars.
Mikhalkov’s obsession with himself and with all things ‘epic’ has helped make him one of the most mocked and reviled personalities on the RuNet. In March of 2010, ultra-popular blogger Artemii Lebedev (LJ user Tema) posted a series of photoshopped advertisement mockups, poking fun at ‘Exodus’s stupid-looking movie poster (which prominently featured Mikhalkov holding a machine gun under the tagline “A Great Film about the Great War”). Within a few hours, more than 200 ‘fotozhaby’ appeared in the comments section, prompting rumors that Mikhalkov was contemplating a lawsuit against Lebedev. (From what I can tell, that never ended up happening.)
More recently, the other thorn in Mikhalkov’s side has been his migalka: the blue siren atop elite vehicles that lets drivers circumvent traffic laws.
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